Integration: Trustpilot

Why add this?

Many shoppers abandon their cart before reaching checkout. Displaying your Trustpilot ratings directly in the cart provides the social proof needed to build confidence and encourage customers to proceed to checkout, reducing cart abandonment rates.

Prerequisites

• Trustpilot Business account
• EliteCart Professional account

Steps

1. Get your widget code

1. Log in to Trustpilot Business
2. Navigate to Marketing tools → Website widgets
3. Select Micro Star Rating or Micro TrustScore (or potentially other widgets)
4. Click Get code

2. Add to EliteCart

1. Go to Cart Designer → Custom HTML

2. Choose position: Below checkout button

3. Enable the position and enable Widget mode

   

4. Paste the code you just copied from the trustpilot website.

5. The code between <!-- TrustBox script --> and <!-- End TrustBox script --> should only be entered if you don’t use trustpilot anywhere else on your website. Otherwise, the script will be loaded twice.

<!-- TrustBox script -->
<script type="text/javascript" src="//widget.trustpilot.com/bootstrap/v5/tp.widget.bootstrap.min.js" async></script>
<!-- End TrustBox script -->

<!-- TrustBox widget - Micro Star Rating -->
<div class="trustpilot-widget" 
     data-locale="en-US" 
     data-template-id="5419b732fbfb950b10de65e5" 
     data-businessunit-id="YOUR-BUSINESS-UNIT-ID" 
     data-style-height="20px" 
     data-style-width="100%" 
     data-theme="light">
  <a href="https://www.trustpilot.com/review/YOUR-DOMAIN" target="_blank" rel="noopener">Trustpilot</a>
</div>
<!-- End TrustBox widget -->

3. Customize (optional)

Adjust widget appearance:

data-theme="dark"              <!-- Dark theme -->
data-locale="de-DE"            <!-- German language -->
data-style-height="28px"       <!-- Larger size -->

Test

1. Save changes in EliteCart
2. Open your store
3. Add product to cart
4. Verify Trustpilot rating appears below checkout button

Links

• Trustpilot Widget Documentation
• Trustpilot Shopify App