We've launched Shipping Insurance - a percentage-based add-on system that automatically adjusts pricing based on cart value, helping you increase average order value while offering valuable protection services.

What's new

Your cart can now offer shipping insurance as a percentage of the order total. Unlike fixed-price add-ons, insurance pricing automatically scales with cart value - when customers add more items, the insurance cost adjusts seamlessly in real-time.

EliteCart provides the technical infrastructure for insurance charges but doesn't offer actual protection services. Partner with insurance providers or manage claims internally. The feature creates a product that enables charging for services you or third parties provide.

Key capabilities

Smart percentage pricing:

• Set insurance as 1%, 3%, or any percentage of cart total

• Automatic variant swapping keeps pricing accurate

• 100 pre-configured price points for smooth scaling

• No customer-visible price updates needed

Flexible calculation options:

• Use pre-discount or post-discount totals

• Include or exclude gift cards from calculations

• Factor in digital products or physical items only

Why it matters

Fixed-price add-ons leave money on the table. A $2 insurance fee makes sense for a $50 order but feels insignificant on a $500 purchase. Percentage-based insurance scales naturally - higher-value orders generate proportionally higher protection fees, maximizing revenue while maintaining perceived value.

The technical innovation

EliteCart creates a specialized Shopify product with 100 variants at graduated price points. As the cart total changes, our system automatically selects the closest variant to match your percentage setting. This happens invisibly - customers see a simple insurance option while you benefit from dynamic pricing.

Getting started

1. Navigate to Cart Designer → Add-ons

2. Enable Addon 1 or 2 and select Insurance (% of sales)

3. Grant product creation permissions when prompted

4. Enter your product title (e.g., "Shipping Protection")

5. Click Create product and configure your percentage

The system automatically:

• Creates and publishes the insurance product

• Hides it from search and SEO

• Configures optimal variant pricing

• Sets up dynamic cart integration

Examples in action

• Standard protection: 3% insurance on a $100 order = $2.98 fee

• Premium coverage: 5% insurance on a $500 order = $24.98 fee

• Budget-friendly: 1% insurance keeps protection accessible

• High-ticket items: 2% on luxury goods balances value and revenue

Advanced configuration

Beyond basic percentage settings, you control:

Calculation refinements:

• Pre-discount totals for consistent insurance pricing

• Gift card inclusion for complete order protection

• Digital product handling for mixed inventories

Visual customization:

• Switch, round, or square button styles

• Minimal or image-based display modes

• Custom titles with {price} variable support

• Multi-language translations

Product management:

• Edit the Shopify product directly for icon changes

• Modify variant prices for custom tiers

• Configure multi-currency support

• Integrate with translation apps

Alternative applications

While designed for shipping insurance, this percentage system works for any scaled service:

• Express shipping surcharges

• Priority handling fees

• Environmental offset contributions

• Charitable donations

• Gift wrapping services

Visit the Cart Designer now to implement Shipping Insurance. Start capturing additional revenue on every order while providing customers valuable protection options.