NEW: Shipping Insurance Add-on
We've launched Shipping Insurance - a percentage-based add-on system that automatically adjusts pricing based on cart value, helping you increase average order value while offering valuable protection services.
What's new
Your cart can now offer shipping insurance as a percentage of the order total. Unlike fixed-price add-ons, insurance pricing automatically scales with cart value - when customers add more items, the insurance cost adjusts seamlessly in real-time.
EliteCart provides the technical infrastructure for insurance charges but doesn't offer actual protection services. Partner with insurance providers or manage claims internally. The feature creates a product that enables charging for services you or third parties provide.
Key capabilities
Smart percentage pricing:
- Set insurance as 1%, 3%, or any percentage of cart total
- Automatic variant swapping keeps pricing accurate
- 100 pre-configured price points for smooth scaling
- No customer-visible price updates needed
Flexible calculation options:
- Use pre-discount or post-discount totals
- Include or exclude gift cards from calculations
- Factor in digital products or physical items only
Why it matters
Fixed-price add-ons leave money on the table. A $2 insurance fee makes sense for a $50 order but feels insignificant on a $500 purchase. Percentage-based insurance scales naturally - higher-value orders generate proportionally higher protection fees, maximizing revenue while maintaining perceived value.
The technical innovation
EliteCart creates a specialized Shopify product with 100 variants at graduated price points. As the cart total changes, our system automatically selects the closest variant to match your percentage setting. This happens invisibly - customers see a simple insurance option while you benefit from dynamic pricing.
Getting started
- Navigate to Cart Designer → Add-ons
- Enable Addon 1 or 2 and select Insurance (% of sales)
- Grant product creation permissions when prompted
- Enter your product title (e.g., "Shipping Protection")
- Click Create product and configure your percentage
The system automatically:
- Creates and publishes the insurance product
- Hides it from search and SEO
- Configures optimal variant pricing
- Sets up dynamic cart integration
Examples in action
- Standard protection: 3% insurance on a $100 order = $2.98 fee
- Premium coverage: 5% insurance on a $500 order = $24.98 fee
- Budget-friendly: 1% insurance keeps protection accessible
- High-ticket items: 2% on luxury goods balances value and revenue
Advanced configuration
Beyond basic percentage settings, you control:
Calculation refinements:
- Pre-discount totals for consistent insurance pricing
- Gift card inclusion for complete order protection
- Digital product handling for mixed inventories
Visual customization:
- Switch, round, or square button styles
- Minimal or image-based display modes
- Custom titles with
{price}variable support - Multi-language translations
Product management:
- Edit the Shopify product directly for icon changes
- Modify variant prices for custom tiers
- Configure multi-currency support
- Integrate with translation apps
Alternative applications
While designed for shipping insurance, this percentage system works for any scaled service:
- Express shipping surcharges
- Priority handling fees
- Environmental offset contributions
- Charitable donations
- Gift wrapping services
Visit the Cart Designer now to implement Shipping Insurance. Start capturing additional revenue on every order while providing customers valuable protection options.